PM launches Fit India movement

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fit india campaign

Prime Minister Narendra Modi launched “Fit India Movement” at the Indira Gandhi Indoor Stadium in New Delhi on National Sports Day on Thursday. The programme aims to encourage all citizens to inculcate a culture of fitness.

The Prime Minister has been urging the citizens of India to make fitness a part of their daily regimen.

PM Modi Modi said fitness has been an integral part of our culture. “A few decades back, a normal person would walk 8-10km in a day, do cycling or run. But physical activity has gone down with the advent of technology,” he said.

The Prime Minister also administered a fitness pledge in his address, inviting all Indians to join in.

The Fit India campaign is being supported by several national sports icons such as World Badminton champion PV Sindhu, sprinter Hima Das along with celebrated wrestlers Bajrang Punia and Sakshi Malik.

The Prime Minister had announced that the campaign would be launching during his monthly radio address, “Mann Ki Baat”, on August 25 and said he wanted to make his listeners fit and fitness conscious.

Wide viewing of the launch was arranged; University Grants Commission (UGC) has asked affiliated higher educational institutes to make arrangements for live viewing of the event by the students, faculty and staff. Institutes have also been instructed to prepare and implement an institutional fitness plan incorporating sports, exercises, physical activities for fitness, into the daily routine. UGC has also asked institutes to encourage every person to walk 10,000 steps on Thursday.